Monday
Dec052011

Loes van der Putten

Sustainability innovation can create growth opportunities
for your business

Background

After innovating in marketing and strategy from a consumer’s perspective at ING for more than 10 years, I decided to include the environmental and social challenges of this time into my work. I finished a master at VU University, Environment & Resource Management, and started my own sustainability consultancy practice. I decided to associate with SUNIDEE because I believe that innovation is the ultimate way to integrate sustainability successfully with your business.

Passion

My passion is to contribute to a sustainable society. In which sustainability is at the heart of people and businesses. In which economic interests are in balance with environmental and social interests. In which sustainability is no longer a necessity but breeding ground for new opportunities of growth.

Expertise

I am most experienced in service innovation and sustainability innovation based on relevant consumer or customer insights. The unique combination of my business economic expertise and my sustainability knowledge and experience is helpful in creating real shared value for customers, companies and society.